BeoVision 10

The architect of style

Global nomad Marco Evaristti is an architect by trade, but an artist by day. He harvests ideas while off on adventures in hidden corners of the world. But his aesthetic is based on simplicity and elegance.

At his core, Marco is a renegade artist who enjoys a good social critique. His rowdy brand of art often elicits dialogue among viewers. But this spirited side has a compelling foundation. “Because I’m classically trained as an architect, the aesthetics are in my blood,” says Marco.

Marco approached the BeoVision 10 like a piece in a painting, with the wall as his canvas. "When you look at the monitor of this television, it doesn't strike you as electronics. It looks like a picture, "he remarks.

Balance old with new

Anja Alfieri is a Copenhagen-based home stylist and antiques dealer.

Her beliefs as a stylists derive from a patchwork of inspiration, based on a love of travel, colour and antiques. She follows her own set of rules, but at her core is a belief that a home should reflect the personality of those who dwell in it.

Anja advises people to look closely at their own home. “If it’s a brand new house, you need to combine it with something old, so that you can see that it’s a new house,” Anja suggests. “Break straight lines by adding in round shapes. Take old wood and introduce patina, and you bring in new senses to the house,” says Anja.

Anja appreciates the changeable speaker covers on BeoVision 10 that come in a variety of colours.

Make it personal

When designing a space, designer Hans Blomquist prefers taking an individualist approach.

“I think a home becomes inspiring when it has a personal touch,” says Hans. “When people aren’t chasing trends seen in a magazine, they instead add style and objects that they personally love. The outcome is something authentic.”

Hans believes that a personal home is more inviting and pleasant to visit, because it ignites curiosity among visitors, while at the same time showcasing the personal taste of the individuals dwelling there.

“I like the French style. I enjoy how they allow things to get old,” remarks Hans. “They don’t renovate and scrub away the years. Objects that have a patina can look so brilliant.”

The colour white

Elisa Ossino is a luminary in Italy’s celebrated interior design circles.

A trained architect, she delights in the world of contemporary art. In particular, the genre of installation art holds a special place in her imagination, for its power to change one’s perception of space.

“I also feed on modern theatre. The scenography of a performance can be so vibrant and yet utilitarian and simple. I find ideas there that can help stage a beautiful, fluid home,” says Elisa Ossino.

“When I style a space with BeoVision 10, I consider using older objects around it, like a vintage camera. BeoVision 10 has a modernity that contrasts beautifully with older, geometrical shapes. I prefer pure forms, and also a comfortable sofa,” laughs Elisa.