Beoplay E6 und E8 Motion Kopfhörer

Jedes Produkt von Bang & Olufsen erzählt eine Geschichte. Beim Beoplay E6 Motion und E8 Motion geht es darum, Ausgeglichenheit und Konstanz in einer Welt zu finden, die sich jeden Tag schneller zu verändern scheint. Beide Produkte verkörpern einen aktiven, dynamischen und gleichzeitig eleganten Lebensstil. Auf dieser Story basieren Format und Feeling der Kampagne.

The movement of an active human body stands in contrast to a universe inspired by technology and urban spaces. This striking juxtaposition is at the heart of the overall campaign, a choreographed universe that reflects the design of both E6 Motion and E8 Motion.

The creative interaction between the models is a critical element in the execution of the campaign. This movement captures the perfect rhythm and balance offered by the music they are listening to. Powering their every move, E6 Motion and E8 Motion become an integral part of their active and physical lifestyles.

The campaign theme – Power the motion – encourages an active and physical lifestyle in an urban setting. By recognising evolving trends and fashions, by incorporating everyday elements into the designs of our products, and by developing a closer relationship with you, we believe our products and the stories they tell deliver experiences that can enhance your everyday life.