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The Sound of Unstoppable

On x Bang & Olufsen

Bang & Olufsen and running brand On have joined forces to create a limited edition of Beoplay E8 Sport wireless earphones, tapping into the powerful link between music and running.

Music and Running: connecting human experience

This special collaboration between Bang & Olufsen and Swiss performance running brand On was sparked by our shared mission to deepen human experience through design, specifically tapping into the connection between music and sport. On was founded in 2010 with a mission to revolutionize the sensation of running. Its highly engineered products blend minimalist design with maximum performance, evolving form only when it revolutionises function. These principles underpin both the Bang & Olufsen Innovation Lab in Denmark and the On Lab in Switzerland, principles we celebrate with the launch of the new Beoplay E8 Sport On Edition wireless earphones.

Get ready to turn up your training volume.

Both running and listening to music can shape how we see the world. The two go hand-in-hand. The team at Bang & Olufsen share our passion for deepening these very human experiences through expertly engineered products. When the opportunity to combine our expertise came up, it was an easy decision.

Olivier Bernhard

Ironman and ON Co-founder

On Lab in Zürich Switzerland
ON Lab in Zürich, Switzerland

Earphones to match the shoes

Crafted for performance, Beoplay E8 Sport On Edition enhances long distance runs, making them the perfect partner for the new Cloudboom. The shoe is Swiss-engineered specifically for the demands of high-speed marathon racing. While other marathon shoes dilute the sensation of the road with layers of cushioning, Cloudboom delivers a different sensation. It combines CloudTec® technology with a carbon-fibre-infused Speedboard™ for a comfortable yet responsive ride in fast training sessions and on race day. 

 On Running Collaboration Image E8 running lab

Beoplay E8 Sport On Edition

Beoplay E8 Sport On Edition earphones combine a powerful, wireless listening experience with the durability and battery life needed for long-distance runs. Secure-fitting and with IP57 waterproof rating, they will stay snug through all terrain, and endure all weather conditions.

Cloudboom Shoes and Beoplay E8 Sport Earphones

Bright, vibrant and sleek

Beoplay E8 Sport On Edition's colour combinations, layers and transparency connect to the Cloudboom aesthetic. The silicone ear fins and tips have a frosted, semi-transparent finish and On’s iconic cloud pattern is etched onto the case’s aluminium inlay.

Beoplay E8 Sport on a model
To celebrate the collaboration between On and Bang & Olufsen, On has created a unique and powerful 8D Marathon Audio Experience. Plug it in, close your eyes and get ready for the start line.
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