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Be Our Brand Ambassador  Bang & Olufsen Collective

Is music essential to your day? Is design indispensable to how you live? Do you love sharing your passions, inspiring your community and engaging with the world around you? If so, we want to talk to you.

Bang & Olufsen Collective – our community of brand ambassadors

We’re looking for lovers of creativity: you might be a musician, an artist, designer, animator, chef, unboxer, – or a champion of some, or all, of the above.

You don’t have to be Insta-famous – most important to us is that you know our brand, love it as passionately as we do, and want to spread that love online. In return, you’ll receive numerous perks, including products and news around forthcoming launches.

We want to work with you to celebrate the most authentic and passionate voices in the creativity – in the widest sense of the word – and share next-level inspiring content about all things sound, design and culture. Sound like you? Let´s become friends and build something new and exciting together.

More info on how to apply, below.

Beoplay E8 on florist

Personalised Programme

Bang & Olufsen Collective

Curated product drops

Live the brand

A curated selection of our products will be allocated to you according to your profile and interests.

Bang & Olufsen Ambassadors

Early Access

Test & Review

Be one of the first to discover what we’re working on in the future.

Ambassador Programme

Content Collaboration

Film & Share

Co-creation content opportunities and boost your profile through regular coverage across our social channels.

Ambassador Programme  Bang & Olufsen Collective

Exclusive invites

Events & Networking

Attend exclusive events and visit the home of Bang & Olufsen in Struer, Denmark.

Ambassador Programme  E8 3rd gen London

How it works

1. Getting started

Contact us at sharing your Instagram profile, telling us why you would like to join the #BangOlufsenCollective and what you hope to get out of it.

2. Sign a contract

Once we have agreed on the collaboration, we will share a detailed contract with you. Read it carefully and submit it to us. Once you have sent it, we will onboard you.

3. Onboarding and Creation

We will onboard you on the programme and send you a very special gift. This is when the partnership will truly begin.


How long will the project last? The #BangOlufsenCollective partnership will last 12 months. New members will be onboarded every year. 

What type of influencers can participate? Anyone with an active Instagram account and a passion for music, design and Bang & Olufsen. We want to work with influencers across all races, ethinicities, religions, gender identities and sexual orientations. As long as you are passionate about what we do, we want to work with you. 

What does membership to the #BangOlufsenCollective include? You will receive a series of exclusive product drops across the year, which will be tailored to your specific interests. This will be a combination of brand-new products and those that are in our existing portfolio. We will work with you early on to understand which you would like to receive across the year. There will also be a series of collaboration opportunities offered to you, which will include content creation projects, invites to exclusive events and the chance to visit our HQ in Denmark where you will develop first-hand knowledge of how our products are designed and crafted. Further details will be provided once you have been onboarded onto the programme. 

Do I have to have a certain number of followers or subscribers? We are after authentic voices that champion our values of sound, craft and design in their own unique way. We do, however, expect you to be active on social, so we require that you have a following of at least 1000 followers or subscribers on one of your channels. If you do not, you will not be considered.

Is this open globally? You must be a resident of a European country to be eligible. 

Do you have to be active on Instagram? No. You can be active on TikTok, YouTube, Twitter or Facebook, too. 

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Join the House of Bang & Olufsen

Enjoy new and limited products, exclusive events, special offers and much more before anyone else.