Beware of counterfeit Bang & Olufsen products

As a global luxury audio brand, Bang & OIufsen is increasingly a target for counterfeiters around the world. Copying a Bang & Olufsen product is stealing the craftmanship of the company and infringing the work of our designers.

In Bang & Olufsen we have spent nearly a century on refining our capabilities within sound, design and craftmanship. You will never experience the same quality in a counterfeit product. Furthermore, fake products rarely comply with health and safety requirements, which especially relates to security of batteries, chargers or other electronics inside of the counterfeits. Only genuine Bang & Olufsen products are made with the skill and care that our customers deserve.

  • When you buy counterfeit merchandise, you are giving your money to a dishonest person. The seller is committing a crime by selling you the merchandise.

  • Fighting counterfeit products is a costly affair, but we do it to ensure our customers get the product and quality experience they expect both in terms of rich, powerful sound and the attention to detail and use of genuine materials B&O is known for.

  • You’re probably buying cheap merchandise. Counterfeiters are generally out there to make a quick buck. They probably don’t care about repeat business, meaning they have little incentive to put quality into what they sell. Therefore, what you buy may fall apart or stop working soon after you buy it – or, in worst case – contain hazardous materials that can cause real harm (e.g. unstable and flammable batteries).

  • Counterfeiters are often difficult to locate and you may have nowhere to go with a possible warranty issue or a product liability claim.


Counterfeiters are often very good at imitating the immediate looks of a product. At first sight it may therefore be difficult to detect a counterfeit product from a genuine Bang & Olufsen product. However, the following would be very strong indications that a product is counterfeit:

  • Poor sound quality
  • Mediocre craftmanship
  • Strong chemical smell
  • Extremely low price
  • No connectivity to the Bang & Olufsen App


Bang & Olufsen distributes its products via authorized resellers only. By purchasing from authorized resellers or www.bang-olufsen.com you can avoid the disappointments of buying a counterfeit product.

If you have questions or suspicions of product(s) being counterfeit, don’t hesitate to contact us. Contact Bang & Olufsen’s counterfeit unit: reportcounterfeit@bang-olufsen.dk