loading...

Beoplay E6 及 E8 動感活力耳機

幕後特輯

  • 設計
  • 專業團隊

在 Bang & Olufsen,我們想做的比單純的販售商品還多。我們想要分享幕後的故事,從製造過程中的材料與工藝,到我們如何改進,並為我們生產的一切打造獨特形象。這就是 Beoplay E6 與 E8 動感活力背後的故事。

Beoplay E8 動感活力

Graphite
350
Beoplay E8 - Motion graphite case and earphones
Select a colour
  • Graphite
  • White

Beoplay E8 動感活力

Graphite

完全無線入耳式耳機之設計可讓您盡情享受充滿活力的生活型態。

350

設定

每個 Bang & Olufsen 產品都有一段故事。屬於 E6 動感活力和 E8 動感活力的故事,則是關於如何在看似每天都快速進化的世界裡找到平衡與節奏。兩項產品皆體現了活躍、動態又優雅的生活方式。這個活動從故事中形塑出產品的樣貌與感覺。

loading...

Design

The movement of an active human body stands in contrast to a universe inspired by technology and urban spaces. This striking juxtaposition is at the heart of the overall campaign, a choreographed universe that reflects the design of both E6 Motion and E8 Motion.

loading...

Beoplay E6 動感活力

Graphite
200
beoplay-e6-motion-graphite
Select a colour
  • Graphite
  • White

Beoplay E6 動感活力

Graphite

Lightweight, in-ear wireless earphones designed for a dynamic and active lifestyle. With a range of ear tips and fins to choose from, E6 Motion are fully customizable.

200

執行

模特兒之間的創意互動是廣告執行的重要元素。這個動作捕捉了他們聆聽的音樂帶來的完美旋律與平衡。E6 Motion 與 E8 Motion 活化他們的一舉一動,成為內在積極生活態度的一部分。

loading...

loading...

Delivery

The campaign theme – Power the motion – encourages an active and physical lifestyle in an urban setting. By recognising evolving trends and fashions, by incorporating everyday elements into the designs of our products, and by developing a closer relationship with you, we believe our products and the stories they tell deliver experiences that can enhance your everyday life.

E6 and E8 Motion earphones
Power the motion