Responsibility
Discover Bang & Olufsen's promise to deliver responsible sound. Our ambition is to lead and inspire a movement towards a circular, regenerative future by creating timeless luxury technology products and experiences – from the first client to the last
Elevating Sound with Responsibility
At Bang & Olufsen, corporate responsibility is the foundation of how we create value for our clients, employees, shareholders, and society. We integrate ethical governance, environmental stewardship, and social impact into every aspect of our business. From designing circular products to safeguarding data privacy and ensuring compliance, our commitment is clear: to operate with integrity and purpose in everything we do.
Circularity
We believe that great design should never go to waste. That’s why we’re committed to circular principles —designing products that are long-lasting, easy to repair, upgrade, and recycle. Our modular systems and durable materials ensure that Bang & Olufsen products can evolve with you, not be replaced. As the heart of our circular strategy is the Cradle to Cradle Certified®* product standard, the world’s most advanced science-based, multi-attribute certification programme for designing, making, and verifying materials and products that are safe, circular, and responsible made. Our commitment to this certification reflects our fundamental ambition to creating products that support a regenerative and sustainable future.
*Cradle to Cradle Certified® is a registered trademark of the Cradle to Cradle Products Innovation Institute.
Sustainability
The way the consumer electronics industry operates today is not sustainable in the long term. As part of this industry, we acknowledge that we are part of the problem, but we are also committed to being part of the solution. At Bang & Olufsen, we work relentlessly to show the world that there is a better way to design and produce consumer electronics so that we can become more sustainable.
Sustainability is embedded in everything we do, from the materials we choose, the treatment of employees, to the way we power our production. We prioritize our work based on a comprehensive double-materiality assessment. This approach ensures that we address the most critical topics, including climate, pollution, resource use and circular economy, our own workforce, consumers and end-users, and business conduct. By focusing on these areas, we aim to create a positive impact both within our organization and in the broader community. Because true luxury respects both people and the planet.
Compliance
While our business has evolved throughout the past 100 years, we have been unwavering in our commitment to the highest level of business ethics and integrity. Our success is measured not only by our results, but also by how we achieve those results. This is an essential part to create long-term value for our shareholders and other stakeholders.. Our compliance programme ensures that we meet international regulations, market standards and ethical expectations. Our commitment extends to our partners and suppliers, who are expected to uphold the same principles.
Privacy
In a connected world, privacy is more important than ever. At Bang & Olufsen, we are committed to protecting your personal data with the highest level of care. We follow strict data protection laws and ensure that your information is handled transparently and securely. Whether you're browsing our website or using our smart products, you can trust that your privacy is respected and safeguarded.
Contact
Nicolai Ellehuus Global Director of Corporate Responsibility sustainability@bang-olufsen.dk