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为一级方程式赛车迷提供身临其境的体验

Bang & Olufsen x 法拉利车队

F1 race car from Ferrari with the B&O logo on

Racing ahead.

After an electrifying Formula 1 season, we are thrilled to continue our partnership with Scuderia Ferrari. Together, we will keep pushing the boundaries of immersive sound—both trackside and in Bang & Olufsen stores worldwide. This collaboration is a natural fusion of two icons, united by a passion for performance, innovation, and the relentless pursuit of excellence. Beyond Formula 1, our partnership extends across Ferrari’s world, bringing brand enthusiasts even closer through exclusive special edition products that blend cutting-edge sound with iconic design.

F1 Ferrari driver wearing the Beoplay H100 in Hourglass Sand

观看赛车。倾听赛车。感受赛车。

See the race. Hear the race. Feel the race.

  • Charles wearing the Beoplay Eleven
  • Tattooed hands holding the Beoplay Eleven

“有了 Bang & Olufsen 如此优秀的合作伙伴,我们能够继续为大奖赛的宾客提供一流的沉浸式体验。Bang & Olufsen 和我们一样,相信坚持不懈的技术研究、对美好事物的追求以及持续的创新动力。我相信在未来的几年里,我们将充分发挥我们再度联手的合作关系,为双方创造互惠互利的商机。” 

Lorenzo Giorgetti

法拉利车队首席营收官

The back of the F1 Ferrari

助力神奇时刻

Bang & Olufsen 首席执行官 Kristian Teär 对 2025/2026 年将带来的成果感到兴奋:

“截至目前为止,我们对我们的合作伙伴关系感到很满意,希望在此未来一年里能进一步提升这种合作关系。我们和法拉利一样拥有世界级性能、创新和卓越工艺的光荣历史。在过去的一年里,我们向法拉利品牌爱好者和一级方程式全球社区展示了我们的产品可以提供的身临其境体验,我很高兴我们能够继续合作,创造更多神奇的时刻。”

Charles Leclerc wearing the Beoplay H200

B&O and Scuderia Ferrari

The raw emotion. The vibration in your chest. The cheers of the Tifosi. See it. Hear it. Feel it. As thunderously as if you were there. Follow the season with us.

F1 driver wearing the Beoplay Eleven