BEHIND THE DESIGNS
The Bang & Olufsen Factory Tour
Step into Struer and explore the world behind our creations. With our new Bang & Olufsen Factory Tour, we invite you to experience the place where our story began, and where every product still takes shape today. This immersive journey offers exclusive access to our factory. Witness craftsmanship in action, discover our heritage, and immerse yourself in the unique atmosphere that defines Bang & Olufsen.
From the first spark of an idea to the final detail, experience the artistry and innovation that sets us apart.
Choose your experience
There are two versions of the guided tour through our headquarters in Struer, Denmark. The first includes a one-night stay, the second, a two-night stay.
Explore our design philosophy, meet the acoustician behind our beautiful sound, and witness the craftsmanship of our aluminium experts. Step inside BeoHome, a space created to showcase the magic of Bang & Olufsen in a real home setting. Finish your journey with a walk through our rich 100 year history, enjoy an exclusive shopping experience, and finally, a special dinner to round up a truly unforgettable few days
One-night stay
The one-night stay includes a guided visit to our headquarters, a hotel stay, lunch each day, and an exclusive dinner. Transfers between Billund Airport and the factory are also included for your convenience.
Please note that the tour fee does not cover flights to or from Denmark, and a minimum of five participants is required for the tour to take place.
Standard prices start at 1170€ per person.
For a bespoke visit, including tailored experiences or local leisure activities, please reach out to us – we would be happy to try and facilitate your requests.
Two-night stay
The two-night stay includes a welcome dinner on arrival, a guided visit to our headquarters, a two-night hotel stay, lunch each day, and an exclusive dinner on the final day. Transfers between Billund Airport and the factory are also included for your convenience.
Please note that the tour fee does not cover flights to or from Denmark, and a minimum of five participants is required for the tour to take place.
Standard prices start at 1350€ per person.
For a bespoke visit, including tailored experiences or local leisure activities, please reach out to us – we would be happy to try and facilitate your requests.
Frequently asked questions (FAQ)
Book Your Experience
Get in touch with our dedicated team to reserve your place and embark on a journey into the heart of our brand. Choose your tour and discover our world like no one before.
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成為 Bang & Olufsen 家族成員
搶先別人之前，享受全新推出且限量的產品、專屬事件、特惠活動與其他更多專屬體驗。