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automotive

Lamborghini

Driven by innovation and the pursuit of excellence, the Bang & Olufsen Sound System in the Lamborghini Urus brings together two of the world's most iconic brands – in a unique and superior audio performance unlike any other.

Lamborghini Urus driving

Bang & Olufsen and Lamborghini

The Bang & Olufsen Sound System in the all-new Lamborghini Urus delivers unmatched listening experience and a powerful, superior-quality audio performance precisely designed and crafted for the world's fasted SUV.

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Acoustic lens in Lamborghini Urus

Enhanced audio experience

Thanks to Acoustic Lens Technology, the Bang & Olufsen Sound System gives the passenger an approved sense of space, staging and realism regardless of the seating position in the car. The moving lens is seamlessly integrated into the front instrument panel and provides 180 degrees horizontal dispersion of the high frequencies.

Lamborghini Urus seen from behind
Speaker grill in a Lamborghini Urus

Iconic design

Tailormade speaker grills

Scandinavian minimalism meets Italian full blood. The precise craftsmanship of the uniquely designed, full aluminum speaker grills merges flawlessly with the Lamborghini Urus cutting-edge interior design and highlights its pure sportiness. A silk matt surface finish with Y-shaped, sparkling holes completes the design.

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Reach out to our experts from the strategic partnership team to learn more about how we work with partners to develop truly unique offerings.